
In Nigeria, we launched a new partnership with the government to deliver timely, actionable digital advice to farmers at scale.
In Ethiopia, we embedded a Project Management Unit within the Ministry of Agriculture to support the implementation of the country’s Digital Agriculture Roadmap and ensure that evidence remains at the core of decision-making.
In Kenya, we launched a partnership with the Kenyan Government and TomorrowNow to strengthen farmer feedback loops within a wide-reaching agricultural advisory service.
We piloted and tested an AI-enabled agronomy assistant (PaddyAI) to help our teams deliver more personalized advisory in easy-to-understand voice messages in local languages, at scale.
Lastly, we released PxD’s Experiment Registry. The registry is a compilation of our insights from ten years of rigorous testing of improvements to our services, and we have made it public so that teams across the sector can learn what improvements worked, and why.
I’m deeply grateful to our teams, partners, and funders who have made this work possible. In 2026, we are celebrating PxD’s 10th anniversary. It is a time to recognise our shared stewardship. It is an opportunity to reflect together on what we’ve learned, and to recommit to our mission: helping governments and partners deliver scalable, evidence-based innovations that millions of smallholder farmers can use to improve their lives.
With appreciation,
Niriksha Shetty
Chief Executive Officer


Total users served in 2025

Average cost per user per year

Max benefit:cost ratio
\
We build services and deliver them directly to farmers, with the intention that governments will own and sustain the services in the long term.
We work with governments that run existing digital services to apply rigorous experimentation and data-driven learning, to improve the impact of these services.
We provide strategic and operational advice to governments on their digital agriculture services, by embedding our evidence and implementation know-how into national strategies.
Before this, I mostly relied on my own experience and local knowledge to know when the monsoon would arrive. The forecast about the arrival of the monsoon was accurate … I have increased trust in the forecast, and I will rely on the information shared by scientists in the future.

Strategic Advice that Shapes National Systems

Next-generation Impact: Delivering Personalized Advice to Farmers using Generative AI
Innovation Priorities: Climate Resilience
Climate is central to why PxD’s work matters
What We’re Doing in 2026
A Snapshot

Expand AI-enabled weather forecasts across India and Ethiopia to reach more than 50 million farmers
Expand PaddyAI across multiple crops and geographies
Expand the DPAE platform to reach at least 100,000 farmers in the April–October 2026 rainy season
Deepen government and funder investment in the DAR in Ethiopia, and the PMU in India
Strengthen and scale farmer feedback loops to improve digital climate advisory services with KALRO/TomorrowNow in Kenya